Newsgillette, Dollar Shave Club, Razor, Blades, Shaving
Dec 22, 2015 07:38 AM EST
Gillette, one of the biggest razor and blades supplier is suing the Dollar Shave Club for patent infringement violation. According to Gillette, the online razor and blades supplier is selling products that uses a similar technology as razors available on GIllette Mach3, Venus and fusion razor.
The case has been filed to the United States District Court in Delaware and the proceeding will begin soon. This is the first copyright infringement case that the Dollar Shave Club faced after its fierce new online selling technique managed to dominate 8 percent of the $3 billion razors and blade market in the US according to The Wall Street Journal.
The violation was found out by P&G workers itself during their routine check on competitor's razors and blade. The club's representative declined to comment regarding the matter, however, Gillette spokesperson is firm with their move and said that they have all the evidence to prove the violation.
Damon Jones, P&G spokesperson told the press that "We take every violation of our intellectual property seriously, and when necessary, we take legal action to defend our business as we have in the past and will continue to do in the future."
According to the USA Today, besides filing for copyright violation, Gillette also had requested for an injunction from the court for the Dollar Shave Club to stop their sale. However, it is likely impossible to stop the sale of the Santa Monica startup as the company is currently selling razor to around 2 million subscribers every month.
The company is currently valued at $630 million and manage to attract more than $90 million in venture funding. The company which is famous for selling subscription based razors and blade for $1 or $9 per month and sending their customer four to five different blades every month depending on their subscription.
The copyright violation lawsuit is considered as the right move by Gillette according to its Chief Legal Officer, Deborah P. Majoras. Deborah said that "Our patents help protect the many technical advancements we've made through the years - and when it becomes necessary, we take action to protect these important assets," as reported by TechCrunch.
If Gillette won the lawsuit, the Dollar Shave Club business could be jeopardized according to a source. However, it is still unclear whether the club's razor manufacturer will be named in the lawsuit too or not.
Dollar Shave Club has been buying their razor from Dorco, a United States arm of South Korean razor manufacturer.