Articles by Martin Lindstrom
Think holiday shopping’s ‘soulless?’ This Japanese trend can fix that
The times when Black Friday and Cyber Monday were one-day events are long gone. Data from search engine giant Google show that close to 90 percent of shoppers have turned these days into “mini-shopping-holidays,” rather than one-day events. But the Japanese, known for turning shopping into a fine art, may be pointing the way to yet another new trend in shopping.
Nov 21, 2014 11:49 AM EST