One common method used by consumers to pay for items is "buy now, pay later" services. The payment plan, which enables customers to spread out payments for products over several weeks or months, is typically advertised as zero-interest or reduced interest. (Photo : by FREDERIC J. BROWN/AFP via Getty Images)
One common method used by consumers to pay for items is "buy now, pay later" services. The payment plan, which enables customers to spread out payments for products over several weeks or months, is typically advertised as zero-interest or reduced interest.
'Buy Now, Pay Later' Method
Offering the service might benefit a small business since customers enjoy it. However, since third-party businesses like Affirm and Klarna are offering the payment plan, there may also be hazards.
Customers may hold small businesses accountable for any issues that arise, even if the payment plan is unrelated to them. Furthermore, errors can occur. More than 13% of BNPL transactions included a disputed charge or a refund, according to a 2022 report from the Consumer Financial Protection Bureau. According to the CFPB, customers at five large BNPL companies challenged or refunded $1.8 billion in transactions in 2021.
The programs also come with a financial cost for small enterprises; the fees range from 1% to 3% and can mount up during lean times.
However, a new rule from the CFPB could calm small company owners' concerns. According to the commission, organizations that provide "buy now, pay later" should grant their customers the same legal rights and safeguards as credit card issuers.
This implies that customers have rights under the law, such as the ability to question charges, quickly receive a refund for a returned item straight from the lender, and obtain billing statements.
Additionally, these protections mean that consumers will have recourse if there are billing errors or disputes over charges, ensuring they are not unfairly charged. The rule also mandates transparency in terms and conditions, providing consumers with clear and comprehensive information about their financial obligations and the implications of late payments or defaults.
This alignment with credit card protections aims to foster greater trust and confidence among consumers using "buy now, pay later" services, which can, in turn, encourage more small businesses to offer these payment options without fear of potential legal and financial pitfalls.
Is the 'Buy Now, Pay Later' Plan Worth Considering for Small Businesses?
The new rule from the CFPB could significantly benefit small business owners who are considering offering "buy now, pay later" options. With organizations that provide BNPL being required to grant their customers the same legal rights and safeguards as credit card issuers, small businesses can feel more secure in integrating these services.
One of the key advantages is that customers will have legal protections, such as the ability to question charges, receive prompt refunds for returned items directly from the lender, and obtain detailed billing statements. This level of protection can enhance consumer trust, making them more likely to utilize BNPL services confidently.
Moreover, the mandated transparency in terms and conditions ensures that customers are fully aware of their financial obligations, including the implications of late payments or defaults. This clarity can lead to more responsible use of BNPL options, reducing the risk of disputes and financial issues for both consumers and businesses.
For small businesses, these protections and transparency can lead to increased consumer confidence and satisfaction, potentially boosting sales. Offering BNPL options can attract a broader customer base, including those who prefer flexible payment plans. As BNPL services become more regulated and aligned with credit card protections, the perceived risks decrease, making it a more attractive option for small businesses looking to expand their payment offerings and enhance customer experience.
The content provided on MoneyTimes.com is for informational purposes only and is not intended as financial advice. Please consult with a professional financial advisor before making any investment decisions.
